Panorama
Panorama is a daily informative newspaper part of the Panorama Group, owned by the children of the businessman Irfan Hysenbelliu, Fabiola (50%) and Fatmir Hysenbelliu (50%). The newspaper started publication in September 2002 and despite the decline over the years, still continues to have the highest circulation in the Albanian market with an average daily readership of 5,100 copies during 2023.
Apart from the print publication the newspaper also publishes online through the portal www.panorama.com.al, which according to its directors, recorded 75.4 million visits in May 2023 with a unique number of visitors of 1.7 million in the same month. Apart from the daily newspaper Panorama, the Panorama Group publishes also the daily sport paper ‘Panorama Sport’ and the magazine ‘Psikologjia.’ The group is a shareholder of Panorama TV and also is the sole owner of the private university ‘Luarasi.’
Audience Share
MissingData
Ownership Type
Private
Geographic Coverage
National
Content Type
Paid content
Media Companies / Groups
Panorama Group
Ownership Structure
The daily “Panorama” is owned by the media group “Panorama Group” JSC. The owners of “Panorama Group” JSC are Fabiola (50%) and Fatmir Hysenbelliu (50%).
Voting Rights
Only the shareholders have the right to vote.
Individual Owner
General Information
Founding Year
2002
Affiliated Interests Founder
The daily newspaper ‘Panorama’ started publication in 2002, as a joint -venture between three businessmen, Irfan Hysenbelliu, Alban Xhaferri and Lefter Sota. The first two had considerable investments in the field of construction, while Sota was known for his metals company. Documents from the National Business Center show that Irfan Hysenbelliu owned 34% of the shares, while Xhaferri and Sota each had 33 % of shares in the company. Alban Xhaferri withdrew from the company in 2003 and one year later went on to open the newspaper “Metropol.”
In 2005, Lefter Sota also transferred his shares in the company to Hysenbelliu and in the same year founded the newspaper ‘Tirana Observer.’ Both ‘Metropol‘ and ‘Tirana Observer‘ are closed. From 2005 to June 2023, Irfan Hysenbelliu was the sole owner of the media house ‘Panorama Group. In June 2023 he donated his shares in this company to his children.
Affiliated Interests Ceo
studied engineering and telecommunications at the University of Tirana. He has previously held the post of secretary for public affairs of the Socialist Movement for Integration and also has served as the CEO of Albania’s postal service. Cela has been a member of the Tirana city council and in the parliamentary elections of 2021 ran as an MP for the Socialist Movement for Integration. He has been the CEO of Panorama Group since January 2016 and the CEO of Focus Media News since September 2022.
Affiliated Interests Editor-In-Chief
a journalist and editor in chief of the daily newspaper “Panorama“
Affiliated Interests other important people
the daughter Irfan Hysenbelliu. He donated 50% of his shares to her in June 2023. She is a member of the supervisory council of the company.
the son of Irfan Hysenbelliu. In June 2023 he donated 50% of his shares to Fatmir. He is a member of the Supervisory Council of the company.
a member of the Supervisory Council of Panorama Group.
Contact
Rruga “Panorama”, Nd.3, H.14, Ap. 3,
Njësia Bashkiake nr. 9, 1016 Tirana
Tel: +355 42 403 207, +355 42 403 208, +355 42 403 209
Website: www.panorama.com.al
Financial Information
Revenue (in Mill. $)
1.25 Mln. $ / 142 Mln. Lek
Operating Profit (in Mill. $)
-0.26 Mln. $ /-30 Mln. Lek
Advertising (in % of total funding)
Missing Data
Market Share
43%
Further Information
Meta Data
The ownership structure and financial statement are publicly available on the Albanian National Business Registry. The financial data provided are for 2022. The Central Bank's average exchange rate for 2022 was used to convert the amounts into USD. Panorama Group replied to the MOM information request on 27 July 2023. See sources for more.
